Online configurator development
We build custom web tools that simplify choices, automate tasks, and deliver instant results
Based on last 100+ reviews
Why your business needs an online configurator:
Online configurators bring structure, automation, and clarity to complex processes - helping organizations reduce overhead, improve lead quality, and enhance the digital experience.

Product configurators
Standard product pages can't handle customization. If you're selling configurable, modular, or personalized items, your users need structure - not guesswork.
Product configurators turn complexity into clarity, reduce abandoned carts, and automate what used to take emails, PDFs, and phone calls.
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Product finder and builder
– Guide users to the right product and customize features with live pricing
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Modular constructor
– Build complex items step-by-step from individual components
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Visual selector
– Choose parts visually from diagrams, with size and color options
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Personalization tools
– Add custom text, logos and preview changes in real-time
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Quote generator
– Get instant pricing based on all selected options and customizations

Interactive tools
When users can see results before they buy, they convert faster and with more confidence.
Visual tools enhance product understanding, reduce uncertainty, and create a more engaging shopping experience - especially for personalized or complex items.
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Live product visualization
– Preview colors, materials, and placement in real-time
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Image personalization suite
– Add text, logos, crop images and arrange layouts
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Before-after comparison
– Compare visual changes side by side for better decisions
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Brand asset generator
– Create logos, icons and other branded visuals from simple inputs

Internal workflow configurators
In manufacturing, every quote, product spec, or request must be precise.
But manual processes - Excel sheets, email chains, inconsistent inputs - slow everything down.
Configurators bring structure to complex technical logic, automate repetitive steps, and ensure teams and clients get exactly what they need, faster.
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Product configuration
– Select models, specs and parts from complex catalogs
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Request standardization
– Streamline order submissions and spec collection
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Quote generation
– Create accurate price offers based on parameters
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Multi-step workflows
– Guide users through complex configuration logic
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Document automation
– Generate quotes, datasheets and spec reports
How much does an online configurator cost?
We tailor each configurator to your needs - from simple embedded tools to advanced platforms with complex logic, integrations, and automation. Here’s a breakdown of typical project scopes and pricing.
Essentials configurator
For simple pricing tools, internal workflows, or basic user flows.
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LOGIC
- Basic calculations and logic
- File export (PDF, Excel)
- Single-step flows
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INTERFACE
- Embedded on your website
- Clean, branded layout
- Mobile-friendly and responsive
Interactive configurator
For guided product builders, quote tools, or lead-gen flows.
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LOGIC
- Multi-step logic and conditionals
- API connections and dataset handling
- Smart autofill or AI-powered suggestions
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INTERFACE
- Standalone tool with optional login
- Step-by-step navigation and interactivity
- Visual previews or element rendering
Advanced configurator
For enterprise or manufacturing use - full automation and scale.
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LOGIC
- Complex logic trees and scenario modeling
- Real-time data from APIs and external systems
- AI-driven calculations, custom exports, analytics
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INTERFACE
- SaaS-like tool with dashboard and access roles
- Interactive logic flows, dynamic UI, and localization
- Secure, scalable deployment
What your configurator can actually do?
Online configurators guide decisions, automate logic, and streamline key business processes.
Sales
Automate quotes, standardize offers, and support sales workflows.
Internal tools
Improve internal efficiency, accuracy, and team collaboration.
Ecommerce
Help shoppers customize, compare, and choose the right product effortlessly.
Marketing
Capture leads, track behavior, and drive conversions through interactive calculators.
Manufacturing
Streamline spec selection and automate complex technical logic.
On-time development within the fixed price:
Before development begins, we make you a clear offer with final costs and delivery terms. In the next step, we create a detailed brief or technical task, outlining the structure and functionality. This is documented and locked in the BIYRO system.
You’ll get a fully functional website with a full control panel and no vendor lock. We guarantee delivery within the agreed time - or we return your money.
Quick launch
Prompt start of work without long waiting - within 4 days.
Price and terms
We fix the price and approve the terms at the first project stage.
Implementation
Product readiness according to the goals - in 3–4 weeks.
Escrow deal
We work through BIYRO with all the necessary documents.
Answers to common questions:
Still unsure about something? Here are answers to the most frequently asked questions about our process, pricing, and technical capabilities.
Working with us
Yes. Even if you have only a rough idea, we’ll walk you through a simple process to define structure, features, and scope - no tech skills needed.
We use a quota system in the BIYRO project management platform. For each milestone, you're given a number of quotas - which can be used for free changes within the project. This allows flexibility without additional costs. You can request changes right after a milestone is completed.
We recommend working through the BIYRO project management system, which generates contracts and adds an extra layer of security. The project is divided into milestones with agreed payment and delivery terms. Payment steps can be 20%, 50%, or 100% of the total budget. Your funds are held in BIYRO and released only after your approval. If we miss deadlines or fail to deliver, you can request a refund directly.
That's not a problem. We'll prepare the technical assignment for you based on your project concept before we begin development.
During the guarantee period, we fix any bugs or issues caused by our development - free of charge. We also offer extended guarantee coverage as a paid monthly service. Pricing is agreed individually per project.
BIYRO is our project management platform for secure development deals. It automatically creates contracts, stores payments safely, and releases funds only after your confirmation. You'll receive an email invitation to the platform once your project is ready to begin.
Development questions
Yes. We can integrate AI elements like smart suggestions, autofill, text interpretation, or even turn logic flows into conversational AI agents.
Absolutely. Every configurator we build is fully responsive and optimized for phones, tablets, and desktops.
Yes. We can include consent flows, data collection controls, and storage setups that follow GDPR requirements.
Yes. We support integrations with CRMs, ERPs, email tools, payment gateways, and more via APIs or webhooks.
Yes. We can store data locally, send it to your CRM, export as files, or sync to databases - all depending on your setup.
Yes. For more advanced cases, we can integrate computer vision models to analyze uploaded images or drive visual logic.
Yes. We support large product catalogs, dynamic field population, external data fetching, and scalable logic frameworks.
Customer testimonials:
Explore what our customers are saying about their experience working with us. Here are some of our latest reviews and testimonials.
Andrew, URB
Water well drilling
Latvia
Andrew from URB praised the collaboration and the final result, noting that all project stages were completed with attention to detail and responsiveness. The website was designed to accommodate multilingual needs and improve customer interaction.
Custom requests such as calculator logic, localized content, and graphic illustration were handled smoothly. The handover included a full test, admin panel training, and server deployment.
Final feedback was positive - all forms function correctly, the structure is clear, and the site meets business goals.
Aleksandr, Switch Electric OÜ
Electrotechnical industry
Estonia
Throughout the project, Aleksandr and the Switch Electric team remained highly collaborative, providing detailed feedback and participating in each planning and development phase. The client highlighted the importance of flexible data integration and multilingual UI.
The result is a stable, scalable B2B platform tailored to the needs of industrial and construction-focused buyers. 2410's proactive updates, interface clarity, and customizability were praised and confirmed the value of continued partnership.
Maksims, LV Systems SIA
E-commerce / web development
Latvia
Thanks for the updates, now the site feels clear and recognizable. The structure has become much more intuitive, and the backend is manageable.
We’ve successfully prepared the Excel files and can now proceed with product group imports. We appreciate the flexibility with the project stages and training provided.
Overall, we’re very satisfied with the cooperation and outcome.
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